Endowment bias is valuing something more simply because you own it. It keeps traders in losing positions too long. See how to spot it in your own trading.
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Optimism bias is overestimating good outcomes and underestimating bad ones. In trading, it makes you believe losses only happen to other people.
Conservatism bias is clinging to your prior view and under-reacting to new information that contradicts it. See how it shows up after an earnings miss.
Self-attribution bias is crediting wins to your skill and blaming losses on luck, the broker or the news. Here is why it is dangerous for traders.
Simplicity is the ultimate sophistication. See why simple chart reading often tells you more than flashy indicators or complex wave projections.